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Google live search in terms of paid search market

Google live search (results as you type is in action now), Its great to have search faster and easier for users for organic search but how about paid search marketing, the advertiser will end up paying more
If you start searching for Web Hosting, when you get to web you get lots of natural “web” results (e.g. web design) plus one PPC ad for Web Hosting. So some brands might want to be careful that they aren’t bidding on terms that get triggered too soon in the process. Another factor is, the fact that a three second pause (In Google Terms) in typing is going to count as impression is going to have huge implications on impressions and click through rates for paid search adverts.
Another factor i assume is that reduced search volumes for niche and long tail terms, people will be able to search with less combinations of keywords!
Google live search (results as you type is in action now), Its great to have search faster and easier for users for organic search but how about paid search marketing, the advertiser will end up paying more If you start searching for Web Hosting, when you get to web you get lots of natural “web” results (e.g. web design) plus one PPC ad for Web Hosting. So some brands might want to be careful that they aren’t bidding on terms that get triggered too soon in the process. Another factor is, the fact that a three second pause (In Google Terms) in typing is going to count as impression is going to have huge implications on impressions and click through rates for paid search adverts. Another factor i assume is that reduced search volumes for niche and long tail terms, people will be able to search with less combinations of keywords!

Google Major PageRank not Updated from Last 4 Months

From the previous Google PR updates it is predicted that Google do the major update in three month times. Last major update was on 4th April, 2010. After that Google make minor update to make corrective action on June3rd and last of June 2010. All Webmaster and other people concerned with Google PageRank update expect it to happen in first week of July 2010 but nothing rolled out. After a long time we have seen more than four month Gap. Google Tool bar page rank is not that important in these days but link building community and off page SEO companies are still concerned. What you think about this. Is the Google is on the way to close down it slowly or Google PR importance is going down or Google is still busy in making caffeine a success before it updates. One thing we are sure that Google is now not giving much importance to Toolbar PR updates

New Back Links Count In Webmaster Tools – It is Caffeine related

If you have checked back links today for your site in webmaster tools, you may be surprised when you see. It seems like most people’s link counts are incredibly inflated. Google seems showing 10 times more back links count as compared to usual link count it was used to report in webmaster tools. This major inflation of link counts in Google Webmaster Tools has been noted and varified as real counts. Google has confirmed this huge increases (few noticed less links) in the number of links being displyed, it is Caffeine related. JohnMu of Google said in a Google Webmaster Help thread: “Yes, we revamped the data behind the backlinks feature in Webmaster Tools — it has started using more data from “Caffeine” for some sites and is planned to continue with a bit more data in the next week or so. The goal is to have more fresher & up-to-date data there :-) .” So we will have now more data to research our back links and rankings.

Use of Small or Capital Letter in Anchor Text – Link Building

I got this question recently in meet of link builders held in our city. Either we should use capital letter or small letter or the first character of each word with capital letter in keyword phrase. I found there is some clue in it. I think search engine understand the links differently to small extent with the small or capital letter. Let us see the example how the “search engine optimization” can be used in anchor text [Read more...]

SEO should take the Google Caffeine seriously

Google has finally rolled out Google Caffeine in full swing last week and claim to be largest collection of web content ever offered. Google Caffeine is a new system of indexing to determine how the web site or web page should rank on search engine results. Google admits that the main purpose of such changes in indexing method to help the users not the advertisers or the webmaster or web owners. [Read more...]

Google Homepage background Image Feature

Today I have noted that like Bing, Google is now allowing the use of background image for customization of Google home page. You can see the link at bottom left and click on it. Pop up window will open with many images. You can select one and fix it as Google home page background. More options, whether you want to include image from your computer, Picasa album or from Public gallery. Latter on if want to remove the background image you can do so by clicking the option at left bottom. [Read more...]

Google Minor PR Update June 2010

Minor PR update have been seen in some sites where PR gone from 1 to 2 or 2 to 3 and in some cases from PR 0 to PR3. Seems that its small PR update and Big PR update is yet to be expected. Its varying between PRn/a, PR0 and what appears to be true Page Rank, I have not seen any changes on several other sites, so it seems its small PR update.

Guaranteed Directory Listing with Five Year Replacement

Today Megrisoft CEO has gone aggressive by offering five year replacement guarantee for paid directory listings. Press Realest issued today ensures many feature in Guaranteed Directory Listing Services which are as follows.
  • 5 Featured Listing worth 125 USD for FREE
  • 10 listings from 8 year old directories
  • Mix of PR5 to PR1
  • 5 year replacement of listing
The best way to get quality, thematic links from world class directory and above all the assurance of the listing will remain in coming is give by Megri Company. In linking market it is very difficult to get permanent links for years. This service offered by us will full fill the need of market for long terms link. The best directory listing services on world wide web. Try now guarantee directory submission Read More

Google PageRank Update: April 2010

Google PR as expected to be updated in April 2010 has finally rolled out. Google has updated the PageRank of websites on the entire Google data centers. What is PageRank? PageRank is a numeric value that represents how important a page is on the web. It is observed that Google update the PageRank in holidays. Last update was in Christmas holidays and this update is in bank holidays. Earlier there were rumors that Google may phase out PR but I think it will not happens. This update Google has given more importance to sites where contents are regularly updated than the static sites. Again the theme base linking has gain a edge our other method of linking in this April 2010 Google PageRank update.

Google DNS Verification FTW – Easy to verify your complete web site

Google has explained new method to verify website ownership, Verification by DNS record. It allows you to become a verified owner of an entire domain (and all of the sites within that domain) at once. It also provides an alternative way to verify for folks who struggle with the existing HTML file or meta tag methods. For example, if you have several websites under domain.com, including http://www.domain.com/, http://blog.domain.com/ and http://beta.domain.com/. You can individually verify ownership of each of those sites using the meta tag or HTML file method. But that means you need to go through the verification process three times, and if you wanted to add http://customers.domain.com/, you need to do it a fourth time. DNS record verification gives you a better way! First you add domain.com to you account, either in Webmaster Tools or directly on the Verification Home page. On the verification page, you will select the “Add a DNS record” verification method, and follow the instructions to add the specified TXT record to your  domain’s DNS configuration. When you click “Verify,” Google will check for the TXT record, and if it’s present, you will be a verified owner of domain.com and any associated websites and subdomains. Now you can use any of those sites in Webmaster Tools and other verification-enabled Google products without having to verify ownership of them individually.